Objective/Challenge:

Build awareness and sales for Tiffen’s industry-leading line of optical filters and family of digital imaging accessory brands.

Cameron Solution:

For Tiffen, the industry leader and innovative problem-solver in optical filter technology, Cameron has developed new print campaigns promoting its filters and digital imaging accessories to professional and consumer audiences, as well as a video highlighting Tiffen’s Emmy-winning achievement as developer of the first infra-red pollution control filter for digital imaging that debuted at the 2013 Consumer Electonics Show.

print ad

Cameron developed Tiffen's new print campaigns.

advertorial

Cameron help promoting Tiffen's filters and digital imaging accessories to professional and consumer

package

video

Tiffen: The innovative problem-solver in optical filter technology

Cameron Advertising, a Long Island ad agency, helped The Tiffen Company celebrate both its 75th anniversary as the industry leader and innovative problem-solver in optical filter technology, as well as its selection by the National Academy of Television Arts & Sciences to receive the 64th Annual Technology & Engineering Emmy® Award. This video was screened during the ceremony at the Consumer Electronic Show in which President & CEO Steve Tiffen accepted the Emmy® award.