Objective/Challenge:

LIHN, a joint venture of 10 independent hospitals, was founded with the goal of improving the quality, effectiveness and cost-efficiency of patient care across the network by developing and adhering to a single standard of evidence-based medicine.

Cameron Solution:

Cameron developed key messaging, including a program tagline, internal marketing materials, and a network-wide website/intranet to help communicate LIHN’s goals to both internal and external audiences and provide access to approved clinical “best practices.” We also developed a unique mobile app enabling network-wide medical staff to access “Gold Standards of Documentation” – checklists to ensure complete and consistent documentation for every hospital admission – designed for easy viewing and access on all smartphone platforms.

website

Cameron developed key messaging,  a program tagline, internal marketing materials, and a network-wide website/intranet

mobile app

Cameron developed a unique mobile app.