Objective/Challenge:

Develop branded financial consulting/investment banking products that would appeal to owners of “middle-market” businesses, which client defines as companies with $10 million to $1 Billion in sales.

Cameron Solution:

Based on market and product research, we developed and branded four niche products for tax-advantage liquidity, corporate purchasing, acquisition strategies and disaster recovery. These were launched via full-color brochures, direct mail programs and seminars. Due to response from campaign, additional seminars had to be scheduled to meet demand.

collateral
Cameron developed and branded four niche products and were launched via brochures, direct mail and seminars.
Cameron developed and branded four niche products and were launched via brochures, direct mail and seminars.