Counter-intuitive Best Practices for Social Media

By Cameron Advertising

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Social media has been on the front burner of many marketers for some time now. What’s interesting is that many of the things we think we know about using social media really don’t hold up when you look at actual statistics. Kevan Lee, posting on the Fast Company website, recently took a look at the latest social media stats and discovered some results that are counter-intuitive. Here are a few of them:

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Samsung’s $18 Million Selfie

By Betsy Stevens

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For those who haven’t seen Ellen DeGeneres’s selfie from the Academy Awards, where have you been? The photo was supposedly tweeted so much that it broke Twitter. The moment surrounding the snapping of the selfie was fun and appeared to be unscripted. It seems that’s not the case, however.

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